Digital & Technology
Opinion Article
INVITED EDITOR
Editorial from
Guilherme Fernandes
Guilherme Fernandes is a market consultant at Newzoo, the global leader in games and esports market intelligence. He graduated from Nova SBE's MSc in Economics in 2017 and was also a teaching assistant and grader at Nova SBE. Before joining Newzoo, Guilherme worked as a consultant at PwC in the Lisbon office
July 16, 2024
17. Partnerships for the goals

17. Partnerships for the goals

Strengthen the means of implementation and revitalize the Global Partnership for Sustainable Development
LEARN MORE

Playing for the Planet

How can the fastest growing media platform in the world be harnessed to deliver on the Sustainable Development Goals and the urgent global needs they represent?

[Guilherme Fernandes, Nova SBE Alumnus, is currently working at Newzoo, where he is exploring further the intersection between video games and sustainable development. Guilherme wants to share what has inspired him the most, by introducing us to “Playing for the Planet” report]

Introduction to “Playing for the Planet”

Video games are at the forefront of the new digital wave of empowerment that is reaching the entire globe. Once thought of as a niche market, the games business has grown into one of the largest entertainment industries worldwide and it will be worth over $150 billion in 2020.

Some of the less developed regions in the world, such as the Indian subcontinent, Southeast Asia, and Middle East and North Africa, are the ones growing the fastest. They are propelled by the increasing massification of smartphones usage and infrastructure improvements, which allows the local population to access the leading form of gaming: mobile gaming.

The mobile games market has been booming for more than a decade and it shows no signs of slowing down. In 2020, it will account for nearly half of the total global games revenues and it is expected to continue growing by 10% every year until 2023, on average, meaning it will be worth $103 billion.

In 2019, Newzoo helped the United Nations and GRID-Arendal assembling the attached report, concerning how the games industry can leverage its size and massive reach to promote the achievement of the Sustainable Development Goals (SDGs).Video games are at a privileged position to do so, considering their global scale and capacity to be played in a variety of platforms by a very large share of the world population. Moreover, younger people, who are often considered hard to reach by traditional forms of media, are some of the most avid consumers of video games, making these an ideal medium to maximize impact. Besides playing games, there is also a growing industry consisting of people watching other people play, competitively (e-sports) or simply for entertainment, which offers another facet via which games can potentially influence people’s perceptions, attitudes, and actions.

To learn more about how exactly games can contribute towards the SDGs, take a look at this report.

 

Credits for the report: United Nations Environment Programme, GRID-Arendal, Youth & Education Alliance, and Newzoo

Guilherme Fernandes
Guilherme Fernandes is a market consultant at Newzoo, the global leader in games and esports market intelligence. He graduated from Nova SBE's MSc in Economics in 2017 and was also a teaching assistant and grader at Nova SBE. Before joining Newzoo, Guilherme worked as a consultant at PwC in the Lisbon office
LEARN MORE
SHARE

Keep reading

Automation and the future of work. Portugal, brace yourself for a new age of discovery

Automation presents challenges for Portugal, but also opportunities. The role of universities in preparing students for the automated future of work. Assistant Professor João Duarte explores this topics.

Algorithmic long-term unemployment risk assessment in use: counselors’ perceptions and use and practices

How can we improve administrative decision-making in the public sector? This study discusses the use of a decision support system that employs an algorithm to assess individual risk of becoming long-term unemployed and that informs counselors to assign interventions accordingly.

Technology and the Future of Travel & Tourism

With Calouste Gulbenkian Foundation. What lessons on sustainability can we learn with this crisis? Is the trend towards a more sustainable economy at risk? Or is this a new opportunity to change?

ProFuturo: Evaluating the impact of the technology-based program Aula Digital in primary schools

A Nova SBE NOVAFRICA Knowledge Center project evaluating the impact of the technology-based program Aula Digital in primary schools of Luanda, Angol. We measured increased student performance, mediating outcomes, and students’ non-cognitive skills.

THE CHOICES OF

Nova SBE awarded at the 1st edition of the EFFAS Gasperini Awards

Professors Miguel Ferreira and José Tavares and Nova SBE PhD student Sharmin Sazedj were awarded the first edition of the EFFAS Gasperini Awards, where they represented Nova SBE

Subscribe our weekly newsletter

By subscribing to the Nova SBE Role to Play newsletter, you can stay up-to-date on the latest articles posted on the website.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

We all have a role to play

We are on a mission to be a community dedicated to the development of talent and knowledge that impacts the world.

With just ten years to go, an ambitious global effort is underway to deliver the 2030 promise. We want to take a stand and we are calling on our community to showcase how they are contributing to the 17 Sustainable Development Goals, whilst influencing more and more people to unravel their role to play.

Here, you will find four different ways your ideas can flourish, dialogue can be enhanced, and action can take place. You can choose one or all four, and Nova SBE will be there to support you all the way and guarantee tangible change.

We all have a role to play, and this is your way in.