Marketing and Sales

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INVITED EDITOR

Editorial from

Sónia Nunes

People & Culture Manager at Mercer Portugal

July 16, 2024

8. Decent work and economic growth

Promote inclusive and sustainable economic growth, full and productive employment and decent work for all

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Which story do you want to tell?

Learn all about reputation in times of crisis, and how to capitalize the power of storytelling to engage with customers, employees, and overall stakeholders.

Sónia Nunes

People & Culture Manager at Mercer Portugal

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Marketing and Sales

Project

SDG

Nova Marketing Student Club – NOMA!

The Nova Marketing Club, currently NOMA Marketing Consulting, was founded in 2015. What started as an internal club for students with a passion for Marketing, is today a professional consulting club focused on strategic marketing for companies in Portugal.

Marketing and Sales

Webinar

SDG

Beyond Bias: The Difference Diversity Makes in Online Advertising

Did you know that 7 out of 10 people don’t feel ads represent the world around them and 3 in 5 don’t see themselves represented in ads at all? Or that 64% of people feel advertisers don’t do enough to eliminate sexist gender roles?* Nova SBE Alumnus Margarida Cunha, Strategic Account Manager at Facebook, explores this further.

Marketing and Sales

Opinion Article

SDG

Should you stop advertising during the pandemic?

The pandemic impacts companies in different ways. The best marketing communication approach for your company depends on two factors: (1) whether your business is still operating; and (2) whether you have resources available.

Marketing and Sales

Project

SDG

Sustainability Marketing Campaign

Oikos Lisbon and CEMS Club Lisbon joint forces and created a series of digital content about sustainability that have been published in Nova SBE’s social media

THE CHOICES OF

Research and Development

Research insight

SDG

Nova SBE awarded at the 1st edition of the EFFAS Gasperini Awards

Professors Miguel Ferreira and José Tavares and Nova SBE PhD student Sharmin Sazedj were awarded the first edition of the EFFAS Gasperini Awards, where they represented Nova SBE

We all have a role to play

We are on a mission to be a community dedicated to the development of talent and knowledge that impacts the world.

With just ten years to go, an ambitious global effort is underway to deliver the 2030 promise. We want to take a stand and we are calling on our community to showcase how they are contributing to the 17 Sustainable Development Goals, whilst influencing more and more people to unravel their role to play.

Here, you will find four different ways your ideas can flourish, dialogue can be enhanced, and action can take place. You can choose one or all four, and Nova SBE will be there to support you all the way and guarantee tangible change.

We all have a role to play, and this is your way in.

To Nova SBE, positive impact shall have a relationship to the UN's Sustainable Development Goals. Our community is committed to foster dialogue and action, by disseminating knowledge, launching innovative projects, supporting organizations' transformation, and leading by example, as responsible citizens.

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