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INVITED EDITOR
Editorial from
July 16, 2024
12. Responsible consumption and production

12. Responsible consumption and production

Ensure sustainable consumption and production patterns
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Nova SBE Students Win L'Oréal Brandstorm Iberia Finals with Innovative Haircare Solution

On May 8th, a team of Nova SBE students triumphed in the L'Oréal Brandstorm Iberia finals, beating competitors from Spanish and Portuguese schools.

The winning team, Cerclair, developed a groundbreaking system for creating custom shampoos in powder form, significantly reducing waste and plastic usage. They will now represent Nova SBE and Portugal at the grand finals in London.

Cerclair developed an innovative system to produce hyper-customized shampoos directly in salons in powder form. This groundbreaking approach significantly reduces waste in production, storage, and transport, as well as plastic usage—customers will use a refillable container to receive an innovative powder formula tailored to their specific needs. The system boasts more than 2 million combinations of active ingredients.

An AI assistant called Claire plays a crucial role in generating customized solutions for any hair need. Customers can get their treatment and refillable bottle with their product in selected L'Oréal salons. This new experience, named Cerclaire, is designed to be the most sustainable solution for professional product customization in the haircare industry.

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Nova SBE awarded at the 1st edition of the EFFAS Gasperini Awards

Professors Miguel Ferreira and José Tavares and Nova SBE PhD student Sharmin Sazedj were awarded the first edition of the EFFAS Gasperini Awards, where they represented Nova SBE

Nova SBE Students Win L'Oréal Brandstorm Iberia Finals with Innovative Haircare Solution

On May 8th, a team of Nova SBE students triumphed in the L'Oréal Brandstorm Iberia finals, beating competitors from Spanish and Portuguese schools.

DEI in Development Economics: Unlocking potential for prosperity

Embark on a journey to understand the profound impact of diversity and inclusion on economic development and prosperity.

Nova SBE Hostes the 2024 Edition of the Prestigious SCECR Conference

In 2024, the conference took place at Nova SBE from June 19 to June 21, and its main theme was “Looking into the next 20 years of Information Systems Research”.

THE CHOICES OF

Nova SBE awarded at the 1st edition of the EFFAS Gasperini Awards

Professors Miguel Ferreira and José Tavares and Nova SBE PhD student Sharmin Sazedj were awarded the first edition of the EFFAS Gasperini Awards, where they represented Nova SBE

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