Meeting Tiago Araújo, HiJiffy CEO
Sofia Geraldo, Nova SBE MSc. Student interviewed Tiago Araújo, HiJiffy CEO.
HiJiffy is a platform dedicated to improving communication within the hospitality sector. Created in 2016, this platform has been revolutionizing the way how hotels communicate with their clients. HiJiffy has been recognized has the most innovative solution in tourism by World’s Tourism Organization. Through the conversation, we get to know HiJiffy’s business model, the potential technological opportunities within the hospitality & tourism (and beyond) and how the company has been adapting to the present context. We reflect about the future and the uncertainty within this industry, looking at the challenges and solutions to be explored.
This content can be heard here.
Partnership: Fidelidade Studio, at Nova SBE Carcavelos campus
Sofia Geraldo
Sofia Geraldo is a MSc. student at Nova SBE. She is passionate about innovation and interested on how technological disruption is changing the way businesses are done.
Website
The Breakaway Strategy
Escaping business as usual when nothing is usual anymore. The culture and the technology to drive the future. A conversation about innovation, culture, and technology: a fast intro to innovation methods and cases, complemented by a set of recommended books for those willing to dive deeper.
Learn more
When innovation goes viral
If necessity is the mother of inventions, it makes sense that contexts of high necessity (such as a pandemic) are also prolific in innovation. We will discuss compelling cases of innovation from different contexts of high necessity, including the ongoing Covid-19 emergency.
Learn more
Pulse – The Heartbeat of Your Ideas
Pulse – the best talent to build the best campus
Learn more
