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INVITED EDITOR

Editorial from

Sónia Nunes

People & Culture Manager at Mercer Portugal

November 16, 2022

8. Decent work and economic growth

Promote inclusive and sustainable economic growth, full and productive employment and decent work for all

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Which story do you want to tell?

Learn all about reputation in times of crisis, and how to capitalize the power of storytelling to engage with customers, employees, and overall stakeholders.

Sónia Nunes

People & Culture Manager at Mercer Portugal

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Marketing and Sales

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SDG

Beyond Bias: The Difference Diversity Makes in Online Advertising

Did you know that 7 out of 10 people don’t feel ads represent the world around them and 3 in 5 don’t see themselves represented in ads at all? Or that 64% of people feel advertisers don’t do enough to eliminate sexist gender roles?* Nova SBE Alumnus Margarida Cunha, Strategic Account Manager at Facebook, explores this further.

Marketing and Sales

Opinion Article

SDG

How to build and advertise a successful startup

Cristina Almeida, Alumna and Head of Platform at MAZE, shares with us valuable insights learned on Week 11 in MAZE X.

Marketing and Sales

Opinion Article

SDG

Should you stop advertising during the pandemic?

The pandemic impacts companies in different ways. The best marketing communication approach for your company depends on two factors: (1) whether your business is still operating; and (2) whether you have resources available.

Marketing and Sales

Project

SDG

Sustainability Marketing Campaign

Oikos Lisbon and CEMS Club Lisbon joint forces and created a series of digital content about sustainability that have been published in Nova SBE’s social media

THE CHOICES OF

Leadership & People

Project

SDG

BOLD Leadership: Nova SBE's Innovative Program for Future Leaders

In an era defined by rapid change and global challenges, the question of what it takes to be an outstanding leader in the 21st century becomes increasingly crucial. Nova School of Business and Economics (Nova SBE) has stepped up to address this query with its groundbreaking initiative: BOLD – Be an Outstanding Leader. This senior manager training program not only equips participants with essential skills but also aligns with the United Nations’ Sustainable Development Goal 16 (SDG 16), emphasizing the role of leadership in creating positive societal impact.

We all have a role to play

We are on a mission to be a community dedicated to the development of talent and knowledge that impacts the world.

With just ten years to go, an ambitious global effort is underway to deliver the 2030 promise. We want to take a stand and we are calling on our community to showcase how they are contributing to the 17 Sustainable Development Goals, whilst influencing more and more people to unravel their role to play.

Here, you will find four different ways your ideas can flourish, dialogue can be enhanced, and action can take place. You can choose one or all four, and Nova SBE will be there to support you all the way and guarantee tangible change.

We all have a role to play, and this is your way in.

To Nova SBE, positive impact shall have a relationship to the UN's Sustainable Development Goals. Our community is committed to foster dialogue and action, by disseminating knowledge, launching innovative projects, supporting organizations' transformation, and leading by example, as responsible citizens.

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